Sunset Daze (We TV) – Young at Heart, Bold in Sound
Music supervisor Matt Kierscht needed a theme song for Sunset Daze, a reality series following the spirited residents of a retirement community, that felt youthful, vibrant, and cheekily self-aware.
Project Details
- Client
- We TV
- Category
- Television & Streaming
Challenge
Music supervisor Matt Kierscht needed a theme song for Sunset Daze, a reality series following the spirited residents of a retirement community, that felt youthful, vibrant, and cheekily self-aware.
Solution
We created a theme inspired by The Who's 'Magic Bus' with the hook 'If You're Alive, You're Never Too Old,' crafting a track that was equal parts fun and irreverent.
Results
The resulting theme became an anthem for golf cart joyrides, happy hour shenanigans, skydiving seniors, and the unexpected edge of retirement living.
Sunset Daze (We TV) – Young at Heart, Bold in Sound
When music supervisor Matt Kierscht—a longtime collaborator from over 20 seasons of America's Next Top Model—reached out with a fresh challenge, we were all in. The show? Sunset Daze, a reality series following the spirited residents of a retirement community in Surprise, Arizona. His ask? A theme song that felt youthful, vibrant, and cheekily self-aware.
Our inspiration came quickly: The Who's "Magic Bus." That iconic '60s energy felt like the perfect sonic template. I re-teamed with the ever-reliable Dave Feldstein, and we got to work crafting a track that was equal parts fun and irreverent.
The hook that unlocked it all?
"If You're Alive, You're Never Too Old."
From there, everything clicked. The resulting theme became an anthem for golf cart joyrides, happy hour shenanigans, skydiving seniors, and the unexpected edge of retirement living.
This project was all about understanding the heart of the show and elevating it through music. When you match tone with authenticity—and don't take yourself too seriously—you get something unforgettable. And that's exactly what Sunset Daze delivered.
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